Paralel is a Los Angeles–based distributor driven by a passion for K-Beauty and a commitment to authenticity. We partner directly with reputable Korean brands and certified suppliers to deliver 100% genuine, high-quality products that embody the innovation and craftsmanship of Korean skincare.

Our team bridges the distance between Seoul’s beauty innovation and the U.S. market — curating a thoughtful selection of products that meet diverse skin needs and reflect K-Beauty’s core philosophy of long-term skin health. Each item we offer is carefully verified for freshness, safety, and performance before it reaches our clients.

Whether you’re a retailer, a beauty professional, or a skincare enthusiast, Paralel helps you build trust with customers through products that deliver visible, lasting results. We believe that beauty isn’t about trends — it’s about authenticity, consistency, and care.